Here are all 43 Application of Psychology in Information Technology and Mass Media questions asked in UPSC Psychology Optional Paper II from 1995 to 2026, arranged under the 5 topics of the official syllabus. Within each topic the latest questions come first.
Each question ends with a code such as [2024/15m/3b] – the year, the marks, the word limit (where UPSC set one) and the question number in the paper.
10.1] The present scenario of IT and mass media boom; the role of psychologists
2 questions
How can psychology contribute in managing IT and mass media for ‘Atma Nirbhar Bharat’? Discuss. [2020/15m/4a]
Describe the role of psychologists in the present scenario of information technology and mass media boom. Suggest some of the important techniques in making IT more popular in rural areas. [2006/60m/7]
10.3] Distance learning through IT and mass media
8 questions
Write a note on distance learning through IT. [2025/10m/150w/5b]
In the light of post-COVID-19 pandemic, discuss the advantages and disadvantages of online learning. [2021/15m/8b]
What are the psychological disadvantages of learning in the distant mode through IT compared to classroom learning? [2014/20m/8c]
Discuss critically the utility of IT and mass media in the context of distance learning. Throw light on the strengths and limitations of distance learning. [2012/20m/250w/8a]
Critically examine distance education in the light of mass media and information technology. Comment on the role of psychologists in this regard. [2010/30m/6b]
Discuss the role of information technology in the process of formal education. Critically evaluate its effectiveness for motivating a learner. [2008/60m/6]
Discuss critically the benefits of distance learning. How would you use Information Technology and Mass Media for bringing about 100% literacy in India through distance learning? [2002/60m/6]
Evaluate critically the relative effectiveness of mass media for distance learning. [2001/20m/200w/5c]
10.4] Entrepreneurship through e-commerce; multilevel marketing
1 question
Explain multilevel marketing with the help of suitable examples. [2024/10m/150w/5a]
10.5] Impact of TV and fostering value through IT and mass media
14 questions
Critically analyze the impact of television and digital media on behaviour, values and cognition. [2026/20m/8c]
Discuss the role of mass media and information technology in fostering values and spreading positivity. Design a program for college students in this context. [2024/20m/6c]
Explain the role of mass media in fostering societal values. [2023/10m/150w/5c]
Elaborate the effects of mass media on emotional health and values of youth in our culture. [2022/15m/7a]
“Values cannot be fostered through TV and mass media.” Critically evaluate the statement. [2020/10m/150w/1c]
Discuss why and how news coverage in the media affects us. [2019/10m/150w/1d]
Which psychological and cultural factors will facilitate the success of ‘Beti Bachao Beti Padhao’ programme? How can this programme be promoted through information technology and mass media? [2017/15m/6b]
Explain the role of mass media in value development. How can the mass media and information technology be used for promoting pro-social values? [2017/15m/8b]
Discuss the psychological mechanisms by which television viewing affects aggression and consumer behaviour in children. [2015/10m/150w/5b]
Write a short note on: Fostering values through mass media and information technology. [2007/20m/200w/5c]
Has the mass media especially the TV played a significant role in affecting the psyche of people? Give examples to support your answer. [2003/20m/200w/5c]
Discuss the impact of television in opinion formation. [2000/20m/200w/5d]
Discuss the relative effectiveness of mass media in creating social awareness and social change. [1999/60m/8]
Discuss the role of mass media with a special reference to television in spreading the idea of consumerism in India. [1996/20m/200w/5b]
10.6] Psychological consequences of recent developments in information technology
18 questions
Examine the psychological consequences of excessive use of technology. [2026/10m/150w/5b]
Critically analyze the impact of television and digital media on behaviour, values and cognition. [2026/20m/8c]
Describe the psychological consequences of constructing social realities on the basis of information gained through social media. How can these be checked by psychological interventions? [2025/20m/7c]
Discuss the psychological and social effects of pornography addiction. [2023/15m/7a]
Discuss the ill effects of Internet addiction among adolescents. Suggest intervention for arresting the same. [2022/10m/150w/5b]
Describe the impact of electronic media on the adolescents’ behaviour. [2021/20m/7c]
Given the rapid changes that are taking place in the Media, specially the internet and smartphones, discuss the psychological impact of these on adolescents. [2019/15m/2b]
Explain, using psychological framework, the impact of IT and mass media on the work-life in India. [2018/10m/150w/5a]
What are the psychological consequences of the fast development in information technology on adolescents? [2017/10m/150w/5c]
Evaluate the psychological consequences of social media in interpersonal relationships. [2016/15m/6b]
Psychologists have recently identified a disorder which they term ‘internet-addiction’. What are its presenting features? How can those suffering from this addiction be helped? [2015/15m/8b]
Discuss the influences of information technology in modifying the career perspectives of young adults with special reference to the values of life. [2013/15m/200w/7c]
Comment on: Detail out the relationship between information technology, mass media and their psychological consequences with suitable examples. [2011/30m/7a]
Discuss the psychological consequences of recent developments in Information Technology with special reference to cognitive and social development. [2010/30m/7a]
Discuss the psychological consequences of recent developments in I.T. [2004/60m/6]
What is organizational communication? What will be the form of organizational communication in the 21st century because of the advent of information technology? [2000/60m/8]
Discuss the effect of rapid technological advances on psychological and social behaviour of Indian youth from rural and urban areas. [1996/60m/7]
What do you understand by information overload? Discuss the psychological factors involved in information management. [1995/20m/200w/5d]
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Last updated: 30 October 2026

